Event Management

Turning Association Events into Evergreen Revenue

Associations pour enormous time, talent, and budget into planning events. Whether it’s a flagship annual meeting, a virtual summit, or a regional workshop, these experiences bring members together, spark fresh ideas, and deliver measurable impact. But once the final session ends, then what? If your …

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Turning Association Events into Evergreen Revenue
Event planner holding a clipboard
Event Management April 15, 2025 Kelli Catts Turning Association Events into Evergreen Revenue Associations pour enormous time, talent, and budget into planning events. Whether it’s a flagship annual meeting, a virtual summit, or a regional …
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Trade Show exhibits
Event Management June 06, 2024 Emma Crosby Exhibitor Management 101: Attract and Retain Stellar Exhibitors For associations, exhibitors are a cornerstone of successful events. They bring value, attract attendees, and generate revenue. However, finding and …
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Event Management February 08, 2024 Emma Crosby 10 Secrets to Designing Highly Effective Sponsorship Programs Maintaining the balance between sponsors and members is a delicate undertaking. You and your members look to sponsorship dollars to keep registration …
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Event Management December 07, 2023 Emma Crosby Expanding Your Call for Speakers to Boost Meeting Attendance As an association executive responsible for meetings, you know several issues can drive meeting attendance. Cost, location, networking, and education …
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Event Management March 02, 2023 Emma Crosby 11 Great Ideas for Rethinking Event Sponsorships Is your association earning as much as it could from event sponsorships?
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Event Management June 16, 2022 Emma Crosby Ideas for Creating Energy at Your Next In-Person Meeting We’re meeting in person again! And everyone seems to be delighted. Conferences have a special buzz right now that helps make them successful.
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Event Management February 10, 2022 Emma Crosby Expecting the Unexpected: How to Manage Risk Ahead of Your Event Associations have been managing risk at events since the beginning of associations. Speakers don’t show. Technology doesn’t work properly. Individual …
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Event Management May 06, 2021 Emma Crosby Create Value for Your Members Through an Interactive Virtual Event Experience It’s no secret – online events are here to stay. Whether that be fully online or hybrid, your members want the opportunity to attend events from the …
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